We cannot imagine the Internet without any design or typography accompanying it. It was in the year 1989, the global hypertext project was initiated which later became popularly known as the World Wide Web. It was in the years between 1991 and 1993, the WWW platform became well developed. However, it was not until 1996 the concept of web designing was thought of. Microsoft was the first company to release a highly efficient browser with its own tags and features. Though the HTML codes were initially used for tabular content, designers soon realized it could be used for complex designing. Thus, the concept of web designing arose. Today, we have different types of designing to choose. Among them, grid-based designing is slowly gaining popularity in the web designing world.
Pros of Grid Based Web Design
1- Compatible with Content-Rich Sites
Grid-based web designing is an excellent option for sites that have a lot of content. The sites with rich content are the ones that can take advantage of the grid-based design. It helps to evenly distribute the content in neat rows and columns. The overall architecture can allocate any provided content. The overall look of the website is user-friendly and pleasant.
2- Excellent Option to Use across Various Platforms
Many web designers prefer grid-based designing for the flexibility it offers. It provides the functionalities to create responsive websites. With the right execution, it can help build sites that are equally good across various platforms including PCs, smartphones, tablets, etc. This kind of diversity is becoming increasingly important today as people have started using different devices to access the Internet.
Check Out 60+ Grid Based Web Design Inspirations
3- Offers Stability
It offers improved stability. For example, a designer will be able to plan ahead for the alignment, layout and file size before including the particular type of content to the layout. This will provide better stability and consistency to the overall layout. If required, new pages can be added to the design in future following similar consistency.
4- More Engaging
Initially, when grid-based designing came into existence, it was preferred for its ability to attract readers’ attention to a particular part of the content. Various companies, especially newspaper and magazines still use it to highlight particular articles, photos or other content. It can also be used to highlight a company’s key branding like advertisements, logos, sign-up forms, etc.
15+ Latest Web Design Trends
Overall, the design provides the flexibility that is not easily available in other designs. You can place your content horizontally or vertically and in any way you want as the content demands. You can also mix and match various systems. For example, you can combine hierarchical grids with manuscript grids if you want.
Cons of Grid Based Web Design
1- Limited Creative Usage
The design is for efficiency or consistency and not for creativity. Though grids can support innovative designs, they don’t provide the flexibility to support all designs. As content has to be allocated to particular places, a web designer has to create designs around the layout which may restrict their creativity. It is hard when you place the content first or the layout for the content and then design around it.
2- Not Give a Vibrant Feel
The grid layout is pretty much fixed. Though this is ideal for a static website, it is not the best option for those companies who wish to make their site more dynamic. In short, grids can work out for more formal corporate and financial companies and not for advertising agencies. If you want to bring a dynamic effect, then the consistency for which the grid is used will be lost.
3- Not Very Easy to Learn
Grid designing can be challenging even for those who have experience in designing. Learning this kind of designing requires a lot of patience and time. Though you can find sufficient information on this subject, people have different opinions on the grid system. This makes it hard to find unbiased information.
4- Not Flexible for All Sites
As I stated before, the design will not go with different websites. Many cannot argue the fact that the grid-based design is not the best option for all websites. This design works best for sites that have more content. If the website you are designing has minimal content, you will be wasting your time in designing it using a grid system.
Grid will gain more popularity when people realize the advantages of using such a system. Though there are a lot of advantages, it has a few disadvantages ad mainly the time it will take in designing a grid. However, people can manage their site more efficiently by using grid.
This is a guest post by Lance Goodman of dishtvoffer.com, a site that offers savings and current information on Dish TV.